I was at Interop Las Vegas this week, and the Expo floor was alive with gimmicks. We had a talking robot, a boxing ring, a GT40, and two Mythbusters lookalikes. But what’s the point of a gimmick without a tie-in?
I’ve never been a fan of the junky, wasteful side of conference attendance. I railed about “booth babes and chotchkies” last year, and tried to make my presentations qualitatively different. But there is another class of giveaway at conferences: Solid, pricey loot.
Next week I will be returning to Storage Decisions after missing the last few in 2009. Although I’ve presented at dozens of TechTarget’s storage shows, this will be the first time I will be representing a vendor (Nirvanix) with a show floor booth. Although my dislike for certain aspects of trade shows (especially booth babes […]