One of the recurring themes from this week's EMC World conference was the extent to which corporations (including EMC) are incorporating elements of social media. I heard similar points from all sides: Independents were concerned that big companies are hiring all the good bloggers. Corporations were trumpeting the success of their social media efforts. Through it all, everyone … [Read more...] about Relax: The Corporate World Can’t Co-Opt Social Media
Warning: This is an uncharacteristically grumpy blog post. I write about technology and gadgets. One truism that's especially true of this world is "Nil novi sub sole" - there's nothing new under the sun. Most new electronics, from flashing trinkets to data center whales, incorporate existing technologies, often in non-novel ways. Another useful metaphor is "standing on the … [Read more...] about Ask Yourself: Is This Response Adding To The Conversation?
I really dislike non-disclosure agreements, but NDAs are a fact of life in the IT industry. Even folks like me that actively avoid NDAs sometimes have to sign the paperwork to gain access to people or information, and employers regularly require such an agreement as a condition of employment. I suspect most folks try to respect and uphold the agreements they do sign, but this … [Read more...] about 5 Tips To Avoid Violating NDAs
Concluding my series on vendor blogs, I'd like to share my own experiences. This will be much more personal than the other three articles, but will hopefully still be helpful. We're All Selling Something I've always been a vendor blogger, and so have you. It took me a long time to come to terms with this, but nearly everybody is a vendor of one sort or another: Regardless … [Read more...] about What I’ve Learned From Vendor Blogging
As previously-independent bloggers are being hired in droves by the major IT infrastructure hardware and software vendors, attention is turning to their independence and credibility. But this extends far beyond blogs: Today's social media influencers are everywhere! Discussions Are On The Move The new Internet isn't just about blogs. In fact, the majority of social media … [Read more...] about Vendor Non-Blogs