10 years ago today, Steve Jobs introduced the iPhone, perhaps the most revolutionary technological product in history. There have been many important products introduced before and since, but nothing else was as groundbreaking as the iPhone. Watching the introduction, it’s amazing to see just how many things were introduced that day that have become integral to daily life today.
It takes a truly-remarkable leader to be willing to kill his old golden geese to make room for a new one; so far, only Apple and Amazon seem willing to forgo continuity in the name of profitable destruction. But new corporate leadership at Microsoft might un-stick the company and awaken the once-innovative Redmond powerhouse. The retirement of Steve Ballmer is welcome news.
Apple’s not an enterprise company or a storage company, but Apple does have enterprise storage features in their operating systems. And Mac OS X 10.7 “Lion” is a great case in point. From Versions to Time Machine Local Snapshots to AirDrop, Lion brings some storage love, and NFS, SMB, and Xsan are there, too. Let’s look at what’s new and key in terms of storage in the latest version of Mac OS X.
Things are getting awfully complicated, aren’t they? The custom parallel CPUs, proprietary communications networks, and encrypted data ports require extensive training, special tools, and a computerized reference library to comprehend, much less debug. And the manufacturers, who derive much of their money and differentiation from warranties and authorized repair centers, are loathe to see independent shops get a piece of the action.
Nobody doubts that Steve Jobs will announce a fourth-generation iPhone at WWDC 2010 tomorrow, but the delivery date remains unclear. It must be soon, though, because AT&T is pulling major shenanigans with their customer contracts! They recently changed the early-termination clause and replaced unlimited data with less-expensive tiered options. And now AT&T is aggressively accelerating upgrade eligibility!
It’s an old story: Hot startups are created by clever technologists, but it takes a different kind of leadership to really hit the big time. Many of today’s smaller companies are following this well-worn path, with both Panasas and ParaScale this week replacing their CEOs with industry veterans. These changes show that the investors in these businesses are looking either for a path to growth or an exit as the economy improves.
Steve Jobs admitted today that the iPad was a hoax intended to demonstrate his company’s unprecedented marketing prowess. “We mocked the whole thing up in Photoshop,” Jobs told reporters during an 8 AM conference call. “While we assumed that the so-called social media world would embrace anything we announced, we were shocked that the technology and business press didn’t expose our game.”