January 29, 2012

When Pricing Gets Squishy Competition Heats Up

When is a gigabyte not a gigabyte? When you're not buying gigabytes!

I stepped into a hornet nest this week when I posted a write-up about a new flash storage array from Pure Storage. The controversy had nothing to do with the underlying technology, which seems quite sound. Rather, it was all about pricing, with Pure’s competitors calling foul on their price comparisons.

Pure Storage All-Flash Storage Array Revealed

Startup Pure Storage launches today with an all-flash array for the same price as disk

It’s great to see fresh thinking in storage, and Pure Storage comes out of the gate with some impressive credentials: A top-tier team, excellent technical capabilities, and reasonable pricing. But it takes more than a great product to succeed in storage, and building awareness and sales are the next challenge for the company.

Seagate Versus Western Digital: The Hard Disk Drive Battle Lines Are Drawn

"So it is down to you, and it is down to me."

Both Seagate and Western Digital have much to gain from these transactions. Western Digital becomes a full line giant of the industry, a credible competitor, and a successful supplier to OEMs. Seagate also retains its credibility in the market, but also gains access to Samsung, one of the strongest electronics companies in the world. Time will tell which of these companies got the better deal.

Smoking-Fast Laptops: Seagate Momentus XT Hybrid SSD Disk Drive Confirmed!

Thar she blows! Seagate's hybrid ssd/hard disk drive is real!

There has been much speculation that a new generation of hybrid flash/hard disk drives was right around the corner, and Provantage confirmed it today: The reseller posted a family of “Momentus XT” 2.5″ laptop drives for sale on their web site, shipping in 3-4 weeks. Many other sites began listing the drives as well, and The Register got the scoop, benchmarks, and official comment.

Hybrid SSD/Hard Disk Drives: This Time For Sure!

Hybrid can

Hard disk drive makers are adding flash storage to their conventional spinning-platter drives to improve performance and are targeting the performance PC market. Wait a second, haven’t we seen this before? As Rocky eventually said to Bullwinkle, “but that trick never works!”

STEC Spills the Beans on ZeusRAM SSD

STEC has introduced ZeusRAM, a SDRAM-based drive

STEC may not have been quite ready to reveal their next-generation ZeusRAM solid-state disk (SSD), but they are demonstrating it anyway at EMC World in Boston this week. The ZeusRAM is a fundamentally different animal from the existing ZeusIOPS drive in one critical way: Rather than using flash memory for primary data storage, the ZeusRAM uses DRAM. This improves reliability and longevity and ought to raise the bar on performance as well.

How To: Use YouTube Without Flash In Desktop Browsers

If you hate Flash-based video players, you’re in luck! YouTube and Vimeo can now be set to HTML5 mode on Chrome and Safari, no longer requiring Flash.

Extreme Tiered Storage: Flash, Disk, and Cloud

In this video, I present the shortcomings of traditional tiered storage and propose a solution: Although merely using different disk types will never deliver the goods, adding flash and cloud to an integrated, automated solution will be truly revolutionary. I look forward to the day when all of today’s buzz-worthy technologies (flash, cloud, thin provisioning, automated tiering, post-RAID) are mixed together to form a really revolutionary storage system.

Ramdisks: Back From the Brink of Extinction

System RAM is not typically used for storage anymore

Using system memory for storage is something of a lost art these days. But many of today’s I/O intensive tasks can still benefit from the untouchable quickness provided by a ramdisk. Happily, most operating systems are still capable of creating and using ramdisks.

How I Learned to Stop Worrying and Love Storage Automation

This is how we used to avoid hotspots in 1998: Carefully planning every detail of the storage layout.

The first storage performance horseman is spindles: If you don’t have enough disk units, performance will suffer. I have been laying out storage on enterprise arrays since the dark ages, and one of the first lessons I learned was allocating data to avoid hotspots. I remember spending hours back in the 1990′s hunched over custom Excel spreadsheets [...]